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| Hard times for yet another iconic NYC business (2015347) | |||
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Hard times for yet another iconic NYC business |
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Posted by Peter Rosa on Tue May 6 17:26:53 2025 This time it’s Jet Blue. Founded in the city about 25 years ago, headquarters in Long Island City, main base of operations at JFK airport. As about a tried-and-true New Yorker as you can get.Except it’s not all sweetness and light for Jet Blue. To start with, management has been mulling over moving the HQ from Queens to Orlando. I don’t know how many jobs might be involved but it’s not as if NYC can afford to lose any. And Orlando already has a thriving economy, which is about to get a huge boost when Epic Universe opens later this month. Moving or not, the fact remains that Jet Blue is struggling mightily. It has lost money in seven of the last nine quarters despite major route cuts. In fact, a new route from Islip to Boston got the axe before flights even began! Federal courts rejected a merger with Spirit Airlines and an alliance with American Airlines. Jet Blue’s latest hope is a partnership/alliance/whatever with United Airlines. It’s not clear what it would entail or whether it will happen at all. Even if it does, it’s sure to dilute Jet Blue’s NYC character as United is a Chicago company through and through. Yes, it has a major operation at Newark Airport, but that’s in New Jersey and New Jersey doesn’t count. As bad as all this may be, Jet Blue’s woes have gotten even worse. Thanks to the huge construction project/union enrichment program at JFK passengers using the Jet Blue terminal seeking ride shares will have to take the AirTrain (when it’s running) to Howard Beach. That’s sure to cause many to use other airlines. Mark my word: I believe Jet Blue will be in the airline graveyard sooner than later. |
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