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Re: Air India crash

Posted by Dave on Fri Aug 7 19:37:02 2020, in response to Re: Air India crash, posted by Joe V on Fri Aug 7 19:00:07 2020.

During the press conference announcing the re-engined 737, Nicole Piasecki [Vice President and General Manager of the Propulsion Systems Division of Boeing's commercial aircraft business.] explained why Boeing chose the MAX name:

“We wanted the name to capture how exceptional the 737 is not only to in terms of its performance but we wanted it to be able to differentiate the 7, 8 and 9. We wanted to make sure the name was easily identifiable from 4-year olds up to 90-year olds and we wanted to make sure that it represented the best that it will truly be… We thought about how do you convey superiority, the best, the gold standard in single-aisle airplanes. And how do you come up with a name to describe already a great airplane. We wanted to make sure that it talked about what it was going bring to the industry in terms of maximum benefit, maximum competitive advantage for our customers, maximum value and absolute maximum in what an airplane could deliver to our customers. So we came up with something that fit that and we will be calling this airplane the 737 MAX.”

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